TCS Media North - Media Planning and Buying Agency UK


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We have invested heavily in both state-of-the-art computer-based and traditional research systems; and will continue to do so.

Our research team has instant access to all current market and media information to ensure that our clients maintain their edge in a constantly and rapidly evolving media marketplace.

Our computer- based facilities include:

AGB - Television audience research, competitive monitor coverage & frequency/top programmes vs 60 audiences.

MMS/Addynamix - Competitive Press/TV/Radio/Outdoor/Direct Mail/Internet competitive expenditure analysis including creative treatments!

TGI - The largest consumer survey in the U.K. (Published and PC based systems)

Brad Intellagencia - Media Database (All media)

Adserve - Booking/scheduling/invoicing system (can handle up to 3,600 campaign variables)

Other Facilities include:

NRS - National Readership Survey (6 & 12 month press readership data)

MINTEL - Specific markets report provide detailed backgrounds including key players, sales volumes etc.

BMRC - Businessman's readership survey - essential in business to business planning.